I’m attempting to analyse and test every single SEO ranking factor, to find what really works for SEO in 2017.
And I’m doing it in a live SEO experiment. As we speak, a process is reading through a huge list of keywords, scanning Google for each (all the way up to position 100), and crunching the results down. The dataset is already at tens of thousands of rows, and will just keep growing.
17 tests are already implemented and I’ve plans for plenty more. Let me know in the comments below what you’d like to see tested.
The tests are ordered automatically by importance:
Hey, and welcome to the first ever SEO Flow roundup post!
I’m a total dork about WordPress SEO, and since I’m already scanning the web every day for interesting articles on those subjects I figured I’d save you all some time and share them with you right here.
I’ll also sometimes touch on related subjects, like outreach, blogging, copy writing – if it’s to do with building an audience to your WordPress site through search, I’m in.
Here it is, the last guide you’ll ever need on setting up your tags and categories in WordPress.
I’ll take you from the basics – what they are, and what exactly is the difference between tags and categories anyway? – right up to 7 advanced, easily actionable steps on exactly how to optimise them for SEO… while keeping your users’ needs foremost.
There’s plenty of WordPress sites getting decent search traffic through their smart use of tags and categories – and I’ll show you how.
Using Yoast with WordPress and still not seeing the Google traffic you want?
Most WordPress users know they should be doing something with SEO. So they Google “wordpress seo plugins”, find Yoast, and install it – and believe they’re done.
Now I have a ton of respect for Yoast. It’s a great tool, it’s been around for years, and everyone under the WordPress sun is running it.
However Yoast mainly just helps you SEO-optimize your posts for a keyword. There’s a few more features which I’ll cover briefly later on, but the SEO-optimization advice is its main function. And that’s really just part of SEO.
To get to the front page of Google and the great traffic it brings, you need more. You need to:
Carefully choose your keywords, so you can target ones that are achievable and will drive good traffic to your site each month.
Select multiple keywords for each post, including some ‘long tails’, so you can maximise the traffic potential of your content.
Track your Google positions for those keywords, so you can visualise your results and know where you need to make further changes.
They’re ALL crucial parts of SEO, and what experts do daily to rank their sites in Google – and they’re all missing from Yoast.
This is a fairly minor release that tidies up the user interface of 0.3 quite a bit. The main noticeable change is that keywords are now shown on the WordPress posts table, so you’ve got a better which posts are doing well.
Sadly I’ve had to remove the Google index checking, for now. It still happens in the background, so the new Smart Change Tracking and Smart Keyword Tracking features continue to work fine. And if you view a post you’ll see the index information integrated, e.g.:
Change made to post 7 days ago
Changes published 7 days ago
Google scanned post 7 days ago
Google has indexed latest version
However the index status is no longer checked on-demand, so the information is not shown on the posts table, or the individual post screen. It’s been removed as the resource load is too heavy, but I want to add some form of it back when I’ve figured out to do it more efficiently.
The latest release can be downloaded here. As always, if you have any feedback just let me know in the comments.
Google works by essentially downloading every web page regularly and storing it in what’s called the Google index. When you do a Google search, it’s then searching through this index. Well, that’s a really simplified version of things and there’s a lot more complexity under the hood, but it’ll do as a mental model.
When you publish a page you want it to get picked up by Google and stored in it’s index quickly. I’ve added a Google index checker into SEO Flow, so if you go on to your Posts or Pages in WordPress now, you’ll see whether the latest versions of those posts are in Google’s index.
I’ve had some feedback from you that it’s not entirely obvious how to add keywords and get keyword suggestions using the current SEO Flow version (0.2.0). First, thanks for letting me know. I really appreciate useful feedback like this, and I’ll be looking to make it a lot clearer in a future release of SEO Flow. For now, I’ve put together a quick visual guide on how to add keywords and to get keyword suggestions.
Start by going to your WordPress admin. Then click ‘SEO Flow’ in the sidebar, then ‘Add Keywords’. Now: